Reynolds American began test marketing Zonnic nicotine gum, the company’s first NRT product to be sold in the United States, in the state of Iowa and in Omaha, Nebraska.
Each package of Zonnic nicotine gum contained 10 pieces of mint-, cinnamon-, or fruit-flavored gum and cost $3.65, about half the price of a pack of cigarettes in Des Moines, Iowa. Zonnic is available in both 2-mg and 4-mg strengths, delivering 1 and 2 mg of nicotine, respectively, less than the amount typically delivered by cigarettes. However, gum products do not deliver nicotine as quickly as cigarettes. Zonnic is currently sold nationwide, primarily in convenience stores and gas stations.